Welcome to Blank Associates. One of Brighton's leading Graphic Design Studios.
Established in 2002, we have a proven track record in providing exceptional creative solutions to a wide range of clients. Specialising in brand and large print campaigns, we make the complicated simple, add clarity to communications and live by the mantra, 'A good idea, well executed'.
Identity & Brand Development
Brand creation for the London Veterans' Service.
The London Veteran's Service provides help via the NHS for ex-military men and women suffering from mental health problems.
The project required full engagement with service users and management of focus groups. We are currently in phase one of brand launch and deployment.
Guidelines and Ad Campaign
Tepilo, is the leading Online Estate Agency from property guru, Sarah Beeny.
Blank undertook an interim Marketing and Design role, supporting the launch of a national media strategy across TV, press and Transport for London sites.
The logo and website were fully developed but guidelines needed to be pulled together to provide consistency and clarity across all platforms.
We provided design of all print advertising, script writing for the sales team and liaison with Tepilo's PR company to align brand values across all channels.
Identity & Brand Development
Brand creation for Hammersmith and Fulham NHS Clinical Commissioning Group.
With 211 CCGs in the UK and 31 in London alone. How do we differentiate Hammersmith and Fulham from those in the surrounding boroughs?
We conducted a thorough research exercise to discover unique local aspects and presented and managed focus groups across all stakeholders from GPs to the general public.
"We really enjoyed working with Blank on the development of
our brand. We particularly liked the way they researched our
Borough, gave us a range of initial options to discuss, and
supported our discussions with different stakeholder groups to
ensure that the final brand was supported"
- Rachel Stanfield, Head of Organisational Development & Governance
Internal Communications Project Launch
Phoenix Project Launch
Due to an extremely tight turnaround, Tui needed a design team to step in and provide a striking concept that could be used throughout the Tui HQ to remind all employees of a critical project launch.
As usual a few concepts we presented - unbelievably we discovered the departure board idea hadn't been used in Tui before. In this context it helped support the idea that it was time to 'get on board' with the Phoenix project.
Annual Reviews and Reports
We have produced the Annual Reviews and Annual Report and Accounts for Camden & Islington NHS Foundation Trust since 2011.
From managing highly sensitive photoshoots, editing copy, design and final print and delivery, this is a fully managed design and account management project- bringing together a whole array of specialists to provide a seamless service.
"I've worked with Blank Associates for two years and I have
been continually impressed by their professionalism, understanding
of the brief, innovative design ideas and excellent customer
service. They really do go the extra mile."
- Amy Anderson, Communications Manager
Service User Leaflets
Suite of Service User Leaflets
With a mental health issues finally getting a greater awareness across the media, its important to avoid the usual 'head clutching' imagery and cliches surrounding publicity materials.
With this in mind, we used a simple graphic device based on a speech bubble which symbolises the modern 'talk therapies' approach to treating problems such as depression, anxiety and addictions.
New name and new brand for this established home automation company.
Any business needs to ensure it's brand is reviewed and re-freshed every so often to ensure it stays fresh and effective. This is especially true when you business is technology based.
Having launched Audio7 back in 2002. We were delighted to create the new identity for 7integration, renamed to reflect the broader nature of the company's products and services.
Visit 7integration here
"Managed the creation of our brand with thorough professionalism and understanding." - Alex Josling
Identity & Brand Development
SNUG is launching this year as an Artist's Open House as part of Brighton Festival 2015.
Representing a huge range of established and emerging artists and makers, the brand needed to respect the huge diversity of the work exhibited and attract local and visiting art enthuasiasts that have over 150 diferent open houses to choose from.
"We are amazed by the work that Blank Associates has done for us. From the word go they grasped the image that we wanted to create, and designed something that was way and beyond our own expectations. Our whole successful publicity campaign is down to the dynamic, creative and insightful approach of Blank Associates" - Rosie Gifford, Snug Gallery.
New brand and signage for one of Brighton's thriving vintage shops.
In Brighton's flourishing vintage scene, Foxed Up specialises in
clothing and apparel from the 70s and 80s. We took our influence
from the music of the era and created a brand that looks anything
but old fashioned.
Repositioning of a 200 year old institution.
The brief was to help refresh the RHS to help attract a new audience. The result was a modern touch across marketing literature and a few tweaks to the logo, which, thankfully no one noticed.
Brand and Label Design
Brand and Label Design for New Sussex Vineyard.
With Sussex wines rivalling established French varieties, we were asked to create the label, and hence the brand for new vineyard, Tumbling Brook and their first vintage a 'Pale Blush Rose'.
Music and Ski Brochures
Voyager School Travel are one of the UK's leading educational tour companies.
Blank has worked extensively with Voyager over the years, producing a suite of beautiful brochures, each one trying to capture the essence of the Voyager experience.
The most desirable properties in the world, available for rental from one day to one year.
Properties this amazing (almost) sell themselves. But, we still provide discreet marketing in the form of embossed leather portfolios, premium quality stationery and the most expensive business cards in the business.
Re-name and Re-brand
Formally Pizza Fritta, this thriving little kiosk in central Brighton needed to expand and grow nationally through exploring franchise opportunities. Straightaway we suggested a 'Fresh' new name - ditching the fried connotations for something healthier and more family friendly. The brand then emphasised the italian, hand made quality of the ingredients and food on offer.
Brand creation for innovative startup charity Handbags for Hospices.
Handbags for Hospices was formed in 2012 and so far has raised approx £20,000 for UK Hospices. It has received donations from celebrities including Davina McCall, Zoe Ball, Elizabeth Hurley and Kim Wilde and currently has a bespoke leather satchel on sale designed by British design icon, Celia Birtwell.
Take a look at the exclusive satchel here.
Photo credit: Amy Faith Photography